Product Information Management
- one master database containing text, translations, data, images, graphics and videos.
Cross-Channel Publishing, correct once - and Websites, webshop and brochures, productsheets (pdf. files) are updated - in all languages.
Case, Bramidan A/S: The content of more than 35 countries Websites and Dealersites is maintained and updated automatically. Texts and individual languages, product data, images, graphics and video are maintained and updated automatically from Text and Data Organizer.
Auto generate all pdf. files for download from the Websites. Product sheets and brochures for downloading from the individual Websites are auto generated in individual languages /text, specifications, data, images and graphics from Text & Data Organizer (PIM) and Media Organizer (DAM).
Text and translation, specifications, images, graphics, video and audio are structured in the most suitable structure for the individual company. It is often based on a logical product structure with a hierarchy so that data can be ”inherited” and this way only need to be maintained in one place in the structure - simplifying the maintenance.
With login and password the ”known” users have access to individually versionized layout templates, with text, images and graphics.
Text & Data Organizer can be installed in the company. Business critical data and files do not have to be moved to an external server. Company’s employees handle maintenance. Text & Data Organizer easily integrates with existing PDM and ERP systems, in order to smooth exchange of data and files.
Text, translations, product information and data are located in different systems (ERP, CMS) files and documents (Excel, Word, InDesign etc.)
Text, data and translations are distributed, entered, copied and moved to systems and files in which they are used and "archived".
The responsibility of the various texts, translations, data and specifications related to the products are divided across various persons and departments.
Websites is maintained manually in Web CMS, images and graphics adjusted and uploaded, PDFs changes is made in InDesign and new PDF is exported/uploaded to Web CMS.
The "same" text appears in various versions on Websites and print (pdf.).
As Media Organizer and Text & Data Organizer (Product Information Management ) are based on "one version in one place", everyone can easily create, manage and update text, data, specifications, translations etc. in one place.
The contents of all the company´s Websites and Dealersites in local languages, as well as productsheets and brochures in local languages, can be auto-updated directly from Text & Data Organizer.
Media Organizer (DAM) and Text & Data Organizer (PIM) are jointly an integrated solution that creates relationships between images and graphics in DAM, as well as text and translations in PIM.
All content (text + images) on Websites as well as in pdf. files for download, can be maintained directly and automaticly from Text & Data Organizer and Media Organizer (DAM).